About
AIM is the leading market consultancies in Brazil, specialising in Conversion solutions such as
Experimentation, product personalisation, and behavioural studies. They empower digital platforms across a
wide range of sectors to optimize their performance and deliver exceptional results.
With over 12 years of expertise, AIM Conversion has partnered with some of the largest companies in Brazil
and Latin America, such as Magalu, B2W, Via Varejo, Centauro, Renner, Avianca, and XP Investimentos. Their
team have successfully implemented strategies that drive continuous growth and enhance digital product
experiences.
Whether you’re looking to scale your business or reduce customer acquisition costs, AIM’s flexible
approach—offering both in-house and outsourcing options—ensures we can meet your unique needs.
As an agency serving enterprise clients, I am excited to partner with Webtrends Optimize. The platform
provides a comprehensive solution for managing discovery and testing in one place. We look forward to
utilising features such as server-side testing, web experimentation, product recommendations, surveys,
social proof elements and audience segmentation. These capabilities will allow us to run
experiments efficiently and gather valuable insights for our clients.
Eduardo Marconi – Co-Founder and Managing Director @ AIM Conversion
AIM Conversion are an excellent partner for us as they have exceptional marketing capabilities and a
wide breadth of knowledge in the digital space. We are looking forward to what our combined skills can
bring to clients. Our partnership will allow us to explore different regions and support a wide-range of
clients.
Sam Hossack – Head of Global Partnerships @ Webtrends Optimize
